Welcome to Passive Income Planner

You’ll Learn How To Turn Your Zone Of Genius Into A Digital Planner And Use Your Digital Planner As A Launching Pad To A Business

Full of raving fans while honoring your desires, your personality, and your joy in the journey every step of the way.


Passive Income Planner Girl Download


Are you ready for a fresh start? A new beginning?


In Passive Income Planner Girl, we walk you through 8 milestones of self-transformation and taking action from a place of self-alignment.

We know that the inner work is more important than the outer work. For this reason, the only part of the course that is really “tutorial-heavy” is the section where we teach you how to make your zone of genius planner.

Throughout the rest of the course, we care more about REMOVING all the stuff that you think you’re “supposed to do” and we help you realize that YOU are more important than your to do list.

Being WHO YOU REALLY ARE is always going to be more powerful than how many boxes you check off.

We’re never going to tell you to “pick a niche” and “serve your audience” because we believe that that puts your focus on the wrong place and you just end up drained, burnt out, and resentful.

We put the focus on YOU.

We believe that a niche is something you ATTRACT just by BEING WHO YOU ARE. You don’t have to figure out who they are or how they think or what they want. You just need to keep going all in on WHO YOU ARE and the energy you radiate from that place will attract your true fans.

We believe that serving your audience is a natural byproduct of TAKING CARE OF YOURSELF. When you put yourself first, we all get to come first. Instead of obsessing over “what does my audience want?”, we encourage you to ask yourself, “what do I want?” Your desires matter and when you honor your desires, your audience, your family, the world benefits without you even trying. That’s how powerful you are.

YOU are the most important ingredient in your recipe for success.

We want to help you turn your magic ALL THE WAY UP so that you can stop doing crap you hate doing in your business and BE more and enjoy the process of acting from your intuition and from what feels good FOR YOU.



The Passive Income Planner Girl Framework


Catching the Vision

See the big picture for going from selling a planner on Etsy to building a heart-centered, full-time business. Become aware of the MINDSET you need to cultivate along the way in order to actually move upward instead of around in circles.


Tapping into Your Zone of Genius

Wondering how on earth to identify your zone of genius? It’s already inside of you just waiting for you to shine a light on it. In this milestone, we dive into the mindset shifts needed to turn that light on full blast!


Creating Your Zone of Genius Planner

Turn your zone of genius into a digital planner. This is an exciting first step in creating a minimal viable product that attracts your true fans into a customer journey with you.


Launching Your Shop on Etsy

You don’t need to spend any time trying to build a shop from scratch when you’re just starting out. Get up and running on Etsy quickly and easily with our tips + templates so that you can keep moving and start selling!


Market Your Planners on Pinterest

Tap into the most powerful platform for generating traffic from a place of pinning what YOU love. We share how not restricting ourselves to pinning for a single niche has actually been one of the biggest reasons for why Pinterest has worked so well for us.


Open the Door to Money with a Customer Hub

At this point in your journey, you’re making a few sales a week on Etsy and you’re ready to take your customers to the next level with a Customer Hub! We explain why having a hub for your Etsy customers to sign into is so pivotal to growing your business BEYOND Etsy.


Create Your Quick & Dirty Mini Course

It’s time to create your quick and dirty mini course. Your customers want to take the next step with you! It is far easier to sell more to the customers you already have than it is to constantly try to create new customers. It’s time to create the next step in their journey.


Stepping into Abundance with Affiliates

Offer your products as an affiliate opportunity for your customers. The best form of marketing is customer marketing. Expand your business beyond your own efforts by building your affiliate army of happy customers!


Holding Space for Your Super Fans

Holding space for your online community of super fans (aka customers) starts with holding space for YOURSELF. Being honest about who you are and what gives you energy so that you can step out of people pleasing and step into enjoying the party. This module includes our thought process around our decision to quit social media as well.



140+ Canva Templates for Etsy and Pinterest


73 Etsy Templates

Passive Income Planner Girl Download Now


71 Pinterest Templates

71 Pinterest Templates


Step By Step Tutorials For Creating Your Zone Of Genius Digital Planner.


Michelle & Aimee - Passive Income Planner Girl


We’re Michelle and Aimee and we teach this course together.

We find joy in helping women tap into their zone of geniuses and create businesses and lives from a place of being fully in alignment with WHO YOU ARE.

Fun fact: Aimee was Michelle’s student of the first edition of this course and now they’re business partners!



Course publish year: 2022

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Michelle & Aimee – Passive Income Planner Girl: Videos, PDF’s

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